Corporate Citizenship Policies

Entrepreneurs and investors can agree to minimum standards of business or ethical practices and define them in the investment documents. These may be custom statements based on local law or they can be adapted from third-party standards, such as the International Finance Corporation (IFC). The parties can also agree on general principles at the term sheet stage and require that the board adopt more detailed policies within some period of time after closing. The policies included with these sample terms are examples only and are not intended to be prescriptive.

The IFC Standard

The Company shall comply with applicable local and national laws and as a minimum shall not employ or make use of forced labor of any kind; not employ or make use of harmful child labor; shall pay wages which meet or exceed industry or legal national minima; shall treat employees fairly in terms of recruitment, promotion, terms and conditions of work and representation, irrespective of gender, race, color, disability, political opinion, sexual orientation, age, religion, social or ethnic origin, or HIV status; shall allow consultative workplace structures and associations which provide employees with an opportunity to present their views to management; shall ensure that employees relocated to remote operations for extended periods of time have access to adequate housing and basic services; shall assess the health and safety risks arising from work activities; shall work over time to apply the relevant International Finance Corporation (IFC) policies and guidelines on health and safety, if these are more stringent than local legislation, with appropriate targets and timetable for improvements; shall consider the potential for positive environmental impacts from business activities and take appropriate action to mitigate environmental risks, ameliorate environmental damage, and enhance positive effects; shall work over time to apply the relevant IFC policies and guidelines, if these are more stringent than local legislation, with appropriate targets and timetable for improvements when activities are assessed to present significant environmental risks; shall comply with all applicable laws and promote international best practices, including those laws and international best practice standards intended to prevent extortion, bribery and financial crime; shall uphold high standards of business integrity and honesty; shall properly record, report and review financial and tax information; use effective systems of internal control and risk management covering all significant issues, including environmental, social and ethical issues.

Environmental and Social Responsibility

The Company shall endeavor to conduct all aspects of its business in an environmentally and socially responsible manner, including the promotion of peaceful conflict resolution, fair and humane working conditions, equitable treatment of its employees, implementation of sustainable business processes, waste minimization and recycling, and philanthropy as described below. The officers and directors will use their discretion and business judgment to determine how best to implement this policy consistent with their fiduciary duties.

Corporate Giving

The Company shall endeavor at all times to have in place a program encouraging robust corporate philanthropy at a level established by the officers and directors using their discretion and business judgment to determine how best to implement this policy consistent with their fiduciary duties.

Fair Wages

The Company shall pay its eligible employees based in the United States of America and its non-US based employees in a fair and just manner as determined by the officers and directors in their business judgment consistent with their fiduciary duties.

Equal Benefits for Employees

Domestic Partners (whether same sex or opposite sex) of the Company’s eligible employees shall be eligible to receive benefits under the Company’s employee benefit policies and programs to the same extent spouses of the Company’s eligible employees are eligible to receive benefits under such policies and programs, subject to the eligibility requirements and benefits policies adopted by the Company.

Domestic Partners (whether same sex or opposite sex) of the Company’s eligible employees shall be eligible to receive benefits under the Company’s employee benefit policies and programs to the same extent spouses of the Company’s eligible employees are eligible to receive benefits under such policies and programs, subject to the eligibility requirements and benefits policies adopted by the Company.

Compensation

The Company shall not provide cash compensation to any officer of the Company (excluding signing bonuses, performance bonuses, stock and option grants and other benefits), in excess of a ratio to the compensation paid to the lowest paid full-time employee of the Company based in the United States of America, such ratio to be set at a level determined by the board in their business judgment consistent with their fiduciary duties.

No Third Party Beneficiary Status

The adoption of these Rules of Corporate Responsibility does not confer third party beneficiary status on any party or give any party rights hereunder.

Balancing Purpose and Profit

Is there some correlation between an entrepreneur’s purpose in starting a business, whether it is one created to have positive social and financial returns or simply to maximize profit, and access to mainstream investors? The answer to this question used to matter more than it does today particularly in the following G8 countries (Canada, France, Italy, UK and US) and will hopefully matter even less as legal forms of “profit with purpose businesses” gain traction and enable purpose minded entrepreneurs to access investment capital from mainstream investors.  The authors of the 2014 report titled Balancing Purpose and Profit highlighted the positive trends taking place in mainstreaming legal forms for profit-with-purpose business.  In their 2016 update to the 2014 report, they write the following:

“The development of legal and other structures that make profit-with-purpose businesses (“PPBs”) more attractive is a powerful confirmation of the reality in our civil society that not every investor or shareholder subscriber is motivated solely by profit. Millions of business owners around the world seek to do more than simply maximize financial return … primary purposes include improving the environment, eradicating poverty and developing communities. In the classic model, these social purposes had to be pursued as a charity or nonprofit corporation. This is no longer the case, and the G8 countries are continuing to develop legal regimes that allow businesses to have a primary mission of having a positive social and environmental impact while gaining access to investment capital that can deliver that impact in unprecedented scale and scope.”

Mainstream investors will mostly invest in businesses with well-developed and widely used legal structures/forms.  They want investments to be in legally registered entities with known governance parameters. Over the last few years there has been a flurry of legal activity around company formation targeted at locking-in mission for profit-with-purpose businesses.  This note highlights progress in the G8 countries from a report published first published in 2014 and then updated in 2016 by Orrick Herrington and Sutcliffe LLP, UnLtd, and Thomson Reuters Foundation

It is exciting to be a profit and purpose minded entrepreneur in any of Canada, France, Italy, UK and US, where PPB legal forms have been enacted and adopted relatively well.

A Canadian entrepreneur can register a PPB in British Columbia and have operations across the country under the Community Contribution Company (“C3”) Act of 2012.  In 2015, British Columbia strengthened market opportunities and the role of C3s in the economy by introducing Social Impact Purchasing Guidelines providing for the inclusion of social values in solicitation (request for proposal) documents for goods and services.

In France the government has shown support for social entrepreneurs and investors. PPBs are regulated under the Social and Solidarity Economy (“SSE”) Law.  A “Solidarity enterprise of social utility” designation allows PPBs access to government funding as well as procurement set asides. Investors in these businesses enjoy tax incentives 18% tax credit on income and 50% tax break on losses. The B-corp label was officially launched in 2015, allowing businesses to add purpose to their mission, committing to a set of impact best practices.

Italy is making progress. In 2015, the government enacted regulations governing “innovative start-up with a social purpose” which are granted tax incentives including an individual tax credit of 25% of the amount invested and a corporate tax credit of 27% of the amount invested. In 2016, the Italian government introduced the Benefit Corporation framework. In addition to benefits under the tax code failure to pursue impact goals as committed to can result in sanctions again the B-Corp entity.

In the UK the authorities have, via the Social Investment Tax Relief Act, provided for a 30% tax relief for investments in qualifying social enterprises and additional tax exemptions on capital gains from qualifying social investments.

If you are a mission-driven entrepreneur incorporating your business in the US, you can take advantage of registering as a Benefit Corporation or Low Profit Limited Liability Company. These models have become prevalent with the Benefit Corp structure as the most popular. State legislatures have enacted regulations favorable to entrepreneurs wanting to convert for profit businesses to PPBs. The market has also shown progress through IPOs demonstrating that PPBs can offer investors favorable returns.

The important question is how can the adoption of these legal forms be fast-tracked in countries that need the growth of social entrepreneurship to deliver benefits that cannot be fulfilled by government investment in areas that include protecting the environment, eradicating poverty and generally developing stronger communities?

Alternative Exits


Alternative Exits are financial structures that allow investors to realize their investments return using methods other than traditional debt and equity investment.

An “exit” is the method the investor uses to get the return on investment including their original capital and their profit. For example, a common stock listed on an exchange, the exit can be as simple as selling to another investor.

The most common traditional exits for early stage equity-like transactions are 1) sale to another investor via a future round of financing, and 2) sale of the whole company to another investor or company.

Alternative exits are often contingent payment structures as they often are designed so that the timing of the payment to investors are contingent on aspects of the issuer’s business.   For example, Revenue Based Financing structures payout periodic investor returns as a percentage of period revenues and thus the payment amount is contingent on revenues.

It is important to note that terms for alternative exits like “royalty”, “revenue share” and “contingent payment” are often interchanged they can have very different tax treatments and thus should be discussed as related but different concepts.


Reasons for Alternative Exits

Alternative exists are often referred to by their specific method or structure which include Royalty Exits.  They can also be called self-liquidating investments though this may cause some confusion as other traditional investment structures are self-liquidating, for example, debt. While many of the existing Alternative Exit structures have been used for non-impact investments, the movement towards social enterprise and impact investing has raised the profile of Alternative Exits because of several factors that are common in impact investing.  Impact investors are increasingly seeking to provide Appropriate Capital to investors.  Appropriate Capital is capital that meets the needs of the investors and fits the specific business model of the entrepreneur so that the capital structure does not hinder the prospect of success.  Many traditional financing methods are not Appropriate Capital.  For example, debt forces a company to pay at a specific schedule but would not be appropriate for a company that can not predict if their business performance will match the debt schedule.  Many equity structures are not appropriate for companies that are unlikely to attract a traditional exit, or would prefer not to pursue one.

In some jurisdictions alternative exits can be structured as Royalty Financing but as Royalties serve a narrow and well specified economic role there are often legal and accounting rules that prevent Royalties from being used for investor returns except when they would otherwise be used to pay for the use of intellectual property.

Investor View

The most common reason for investors to seek an Alternative Exit is that, for the specific investment, they don’t believe that traditional structures will return their capital in their target time horizon.

Entrepreneur View

The most common reasons for an entrepreneur to consider alternative investors are 1) to match their enterprise performance with the return needs of their investors or 2) to preserve the mission or control of their company.

Influencing Factors

Social Entrepreneurs May Not Want to Exit 

It is common for social entrepreneurs to wish to preserve the mission of their organization and protect their involvement in the organization.   They may feel that traditional exits of equity structures will dilute their ability to control mission or maintain their role in the organization.  Therefore they may prefer investment structures that protect their long term equity holdings and their ability to maintain voting control.   

Impact Capital May Be Less Interested In Rewarding Prior Investors 

Compared to traditional (non-impact specific) finance, the motivation of Impact Investors includes social return.  If an investor’s money is just used to pay out prior investors then that investor may not view their capital as having created any additional social returns.  This makes it more difficult to raise follow on rounds that pay out early investors.  Therefore early investors may prefer alternative structures to mitigate this risk.

Early Stage Entities and Visability

The discussion of Alternative Exits in Impact Investing is largely focused on early stage companies. The earlier the stage of a company the less the ability to forecast the near and long term financial performance of the company. It is often unreasonable or infeasible for investors and entrepreneurs to agree on company valuation and forecasts.


Common Alternative Exit Structures

Contingent Payment Structures

Revenue Based Exits

Revenue Based Exits are contingent payment instruments that dedicated a percentage of revenues as the source of returns to investors.  The structures are typically designed to stop paying investors when the investor has received the negotiated target return. Typically, that negotiated return is expressed as a multiple of the initial investment.  For example, investors seeking a 3X return target that has invested $100,000 would receive their share of revenues until the investor has been paid $100,000 X 3 = $300,000. It’s important to note that the investors return on capital will depend on the timing of the payments – and thus will depend on the rate of revenue growth.   The same 3x return target will have a much better return on capital if the company has fast revenue growth compared to the same company if it experiences slower revenue growth.

Revenue Based Exits can either be set up as debt or equity structures depending on the local laws.  When using equity they are typically Redemption Based Exits in that the issuer is obligated to repurchase the equity from the investor at a specified premium.  In Revenue Based exit Structured as debt, the payments to the investor are treated as a mix of interest and principal payments.

Demand Dividends

Demand Dividends are a structure created by Santa Clara University. Demand Dividends are contingent payment instruments that dedicated a percentage of free cash flow as the source of returns to investors.  Like Revenue Based Exits, they are typically designed to stop paying investors when the investor has received the negotiated target return.

Royalty Financing

Royalty Financing in Impact Investing repurposes the royalty payments from traditional finance to meet the needs of Impact Investors

In traditional finance, Royalties are a mechanism for paying for intellectual property.  Most legal jurisdictions have clear definition of royalties and their accounting treatment and definition may vary between legal jurisdictions.

Many impact investing structures would be significantly easier to classify as royalties as the accounting and tax rules for royalties are well defined and simple.   Royalties are only treated as income as the sales on which those royalties depend occur.  For example a book publisher will owe royalties to an author only when that author’s book sells.

Unfortunately many tax juridiscinos limit the use of royalty accounting to their traditional use as payments for intellectual property.   For example, in many jurisdictions a Revenue Financing structure cant simply be called a Royalty Structure with the hope that the accounting will be as simple as royalty accounting.  This is because doing so would facilitate tax avoidance structures in traditionally busessiness.

Redemption Based Exits

Redemption Based Exists re typically equity structures where the investment structure requires the company to redeem (repurchase) the equity shares from the investors.  The terms of repurchase agreements vary between structures but generally include a method for the investors to, over the life of the security, receive a specified multiple of their original investment as the premium paid for the redemptions.

Examples include Indie.vc

Hybrid Exits

Hybrid exist typically provide investor returns by a mix of redemptions with another payment stream like interest payments or dividend payments.   Examples of hybrid structures include Performance Aligned Stock


Key Considerations for Deal Structuring

Legal and Accounting Considerations

Complexity

Complexity is an important consideration when seeking the most appropriate capital for a company.  If the needs for capital are appropriately met with traditional structures then using traditional structures will likely reduce transaction costs and investor reticence.

Many of the alternative exit structures are new, are not well understood by many practitioners, and have less clarity about their tax, accounting, and legal merits than traditional exits.  These complexities can add costs and slow the transaction process.

Equity vs Debt

It’s important to understand that just because a security is labeled as “equity” or “debt” does not mean that the local tax authorities will accept that label.  It is common for tax authorities to have procedures to reclassify securities based on their economic structures.  Any reclassification could significantly change the economics of the security and/or increase the difficulty of accounting and other compliance elements.

We recommend any investor or entrepreneur seeking to use an alternate exit structure seek professional advice on the tax implications with a specific focus on reclassification risk.

Usury Laws

When an alternative exit uses a debt structure or a structure that could be reclassified as debt issuers must be careful that the nature of the contingent payments don’t violate local usury laws.  Usury laws are laws that set a maximum interest rate on debt payments.

What is interest vs principal?

When an issuer pays an investor some return on a debt structure it needs to be clear to both parties what portion of the payment is interest and what portion is principal.  This distinction is important because generally the return of principal is not taxed but the interest is subject to taxation.

Traditional investment structures calculate the principal and interest portions of a payment using near-universally accepted amortization tables.  With many alternative exit debt structures it is not clear how to create an amortization table that is accepted by the local tax authorities.

For example, consider a debt based alternative exit where the source of returns is a fixed percentage of revenues until the investor receives 3 (three) times their initial investment (a revenue based contingent payment).  If the investor invested $100,000 then when the transaction has completed its duration the investor will have received $300,000 in payments of which $100,000 has to be treated as return of principle and $200,000 has to be treated as interest..  If the first payment is $10,000 – what portion of that is principal and what is interest?  It might make sense to call ⅓ principal and ⅔ interest.  It also might make sense to call the entire $100,000 of payments principal and then all the rest interest.

While it is possible that your local tax jurisdiction will not have clear rules, it is more likely that they do have rules for properly apportioning principle and interest because not having those rules would have made it easy for investors to take advantage of their absence and create investment structures that are intended to delay, defer or avoid taxes.

Complicated accounting requirements

Some tax jurisdictions solve the above referenced question of apportioning interest and principle by imposing complicated tax accounting methods that can be burdensome to administer and may even create tax disadvantages to the investor.

For example, in the United States the law (26 CFR § 1.1275-4) reqires contingent payments instruments to be treated as if they were not in fact contingent using the Noncontingent bond method. In addition to the added complication, this often has the negative consequence of requiring, in the early years of an investment, the investor to pay tax on income they will not receive until the later years of the investment.

Distribution rules (eg re dividends and Board approval)

Local lay may have rules that need to be carefully considered when using equity instruments for alternative exits, especially when using a dividend as part of the structure.  Traditionally dividends may need to be authorized by the board and their may be restrictions on payment if the issuer does not have retained earnings.

Downside Protection

Traditional investment structures have clause for when the investment does not perform or when the company is forced to restructure or close.  The order in which creditors and investors get repaid in those cases is one of the negotiable features of term sheets but is generally based on the overall structure of the transaction with debt having higher preference than equity.  To the extent that an alternative exit has an economic structure that is different than its legal structure (eg a debt based exit that offers equity returns) the parties need to consider the appropriate downside protection.

Considerations by Legal Jurisdiction

The key questions that you need to ask to figure out what exit structures work in a given local legal system:

  • Do the tax authorities have rules for reclassifying debt as equity (or vice versa) – that is, is it possible that designing a debt instrument that pays variable payments (eg revenue based) would be reclassified as equity
    • if those rules exist you may need to create an equity structure
    • if those rules don’t exist then,
      • how are contingent payment debt securities taxed and accounted for.
        • how is each payment split between the return of principle vs interest? (need to know for investor and issuer – may not be the same)
        • are there rules that force contingent payment debt instruments to be accounted for in a way that may create phantom tax (in the US, for example, you have to act as if the payments were non contingent and create an amortization schedule and make tax payments based on that schedule – not just on what each payment ends up being)
    • Could designing an equity structure with mandatory redemptions be reclassified as debt
      • if yes this loops back to the questions re debt payments above
      • if no then equity with mandatory redemption contingent on (revenue %) is an easy option

Example Term Sheets



Additional Resources



References



Contributors

Balancing Purpose and Profit

Is there some correlation between an entrepreneur’s purpose in starting a business, whether it is one created to have positive social and financial returns or simply to maximize profit, and access to mainstream investors? The answer to this question used to matter more than it does today particularly in the following G8 countries (Canada, France, Italy, UK and US) and will hopefully matter even less as legal forms of “profit with purpose businesses” gain traction and enable purpose minded entrepreneurs to access investment capital from mainstream investors.  The authors of the 2014 report titled Balancing Purpose and Profit highlighted the positive trends taking place in mainstreaming legal forms for profit-with-purpose business.  In their 2016 update to the 2014 report, they write the following:

“The development of legal and other structures that make profit-with-purpose businesses (“PPBs”) more attractive is a powerful confirmation of the reality in our civil society that not every investor or shareholder subscriber is motivated solely by profit. Millions of business owners around the world seek to do more than simply maximize financial return … primary purposes include improving the environment, eradicating poverty and developing communities. In the classic model, these social purposes had to be pursued as a charity or nonprofit corporation. This is no longer the case, and the G8 countries are continuing to develop legal regimes that allow businesses to have a primary mission of having a positive social and environmental impact while gaining access to investment capital that can deliver that impact in unprecedented scale and scope.”

Mainstream investors will mostly invest in businesses with well-developed and widely used legal structures/forms.  They want investments to be in legally registered entities with known governance parameters. Over the last few years there has been a flurry of legal activity around company formation targeted at locking-in mission for profit-with-purpose businesses.  This note highlights progress in the G8 countries from a report published first published in 2014 and then updated in 2016 by Orrick Herrington and Sutcliffe LLP, UnLtd, and Thomson Reuters Foundation

It is exciting to be a profit and purpose minded entrepreneur in any of Canada, France, Italy, UK and US, where PPB legal forms have been enacted and adopted relatively well.

A Canadian entrepreneur can register a PPB in British Columbia and have operations across the country under the Community Contribution Company (“C3”) Act of 2012.  In 2015, British Columbia strengthened market opportunities and the role of C3s in the economy by introducing Social Impact Purchasing Guidelines providing for the inclusion of social values in solicitation (request for proposal) documents for goods and services.

In France the government has shown support for social entrepreneurs and investors. PPBs are regulated under the Social and Solidarity Economy (“SSE”) Law.  A “Solidarity enterprise of social utility” designation allows PPBs access to government funding as well as procurement set asides. Investors in these businesses enjoy tax incentives 18% tax credit on income and 50% tax break on losses. The B-corp label was officially launched in 2015, allowing businesses to add purpose to their mission, committing to a set of impact best practices.

Italy is making progress. In 2015, the government enacted regulations governing “innovative start-up with a social purpose” which are granted tax incentives including an individual tax credit of 25% of the amount invested and a corporate tax credit of 27% of the amount invested. In 2016, the Italian government introduced the Benefit Corporation framework. In addition to benefits under the tax code failure to pursue impact goals as committed to can result in sanctions again the B-Corp entity.

In the UK the authorities have, via the Social Investment Tax Relief Act, provided for a 30% tax relief for investments in qualifying social enterprises and additional tax exemptions on capital gains from qualifying social investments.

If you are a mission-driven entrepreneur incorporating your business in the US, you can take advantage of registering as a Benefit Corporation or Low Profit Limited Liability Company. These models have become prevalent with the Benefit Corp structure as the most popular. State legislatures have enacted regulations favorable to entrepreneurs wanting to convert for profit businesses to PPBs. The market has also shown progress through IPOs demonstrating that PPBs can offer investors favorable returns.

The important question is how can the adoption of these legal forms be fast-tracked in countries that need the growth of social entrepreneurship to deliver benefits that cannot be fulfilled by government investment in areas that include protecting the environment, eradicating poverty and generally developing stronger communities?

Case study: convertible revenue loan for green cleaning product

A Latin American company produces and distributes green household cleaning products. Investors have funded the company with a convertible loan that is repaid monthly through a percentage of revenues as opposed to fixed interest payments, allowing the company more flexibility for growth than with traditional debt.

The company had limited sales and marginal EBITDA, which made valuation challenging, so the investor designed a tailored senior convertible loan that would be paid back through an escalating percentage of sales.

Target IRR: 20-25%

Type of investment: Senior convertible loan to a non-US-based enterprise

Investor: An impact investment fund focused on supporting the early growth of social and environmental companies in Latin America. It invests in a wide range of sectors, such as education, sustainable consumer products, health, housing, organics and clean energy. It seeks to tailor its transaction structures to the needs of each portfolio company.

Company: A producer and distributor of 100% non-toxic and biodegradable household cleaning products. Company is generating revenues and is cash flow positive.

Key innovations

Revenue-based loan: The company’s total loan obligation is fixed, and repayments are determined as a share of revenue, escalating over time until the entire obligation is repaid.

Conversion option for investors, at investor discretion: The loan may convert into equity at a pre-determined multiple of trailing revenue or EBITDA, at the discretion of investors.

Key terms

Investment amount: The investment was broken down into two tranches: (1) US$300k immediately, and (2) US$150k after 12 months, contingent on reaching predefined operating and financial milestones.

Repayment timeline: The target term is 5 years, with an 18-month grace period for both principal and interest.

Revenue share rate and repayment cap: After the grace period, the company pays an initial 3% to a maximum of 9% of revenues (escalating over 3.5 years) until the investor receives a total of 2.3x its original investment.

Conversion option: Convertibility provision allows the investor to convert into equity at its own discretion and at a valuation equal to the higher of 1x TTM sales or 5x TTM EBITDA. At the time of conversion, the investor can only convert the balance of the total obligation still owed calculated at 2.3x the total loan provided, less any loan repayments made up to that date. Conversion is only allowed after an initial 18-month lock up period.

Governance: The investor assumes one Board seat and has veto right over a number of pre-defined “Major Decisions”, including new share issuance, new debt issuance, CAPEX and budget decisions.

Special considerations

Tax considerations: The local tax regime does not have any special treatment for flexible debt schedules, so not a concern for the issuer in this case. For a U.S. lender, “original issue discount” tax implications could be significant given the grace period, variable nature of payments, and lack of”original issue discount” reporting by the company.

More detailed deal rationale and context:

  1. Company has to be close to profitable or already profitable, so that it can service debt at a % of revenue after about 12-18 months.
  2. Margins need to be strong, if investors are to take up to 9% of revenues by year 5.
  3. Company should not have significant prior debt.
  4. Company should not expect to have a large need for additional equity/debt requirements during the term of the investment.
  5. Structure appealed to investor over equity because it would allow the company to grow and thrive over the longer term without needing to be acquired in the short to medium term to provide a liquidity event, for two reasons: (1) It was not obvious that the company would appeal to a strategic buyer within the life of the fund, and (2) The investor was concerned that sale to a strategic buyer could compromise its mission.
  6. The structure also appealed to the company because the founders liked its equity-like alignment of incentives (the faster the company grows, the higher the IRR for the investor), however they got to retain more ownership than they would have under an equity deal and the investor’s returns are capped.
  7. Local business environment: local founders are often comfortable with the idea of building a company for the long-term, with potential generational succession plan. Therefore, the idea that they wouldn’t be acquired in the next 5-7 years was not off-putting.

Case study: redeemable equity direct investment for emerging market green manufacturer

A family office with an environmental mandate invested directly into an emerging market manufacturer, and plans to earn a return when the company redeems investor shares.

Neither investors nor founders believed that a sale or IPO was a viable option within 5-7 years from investment. In addition, both founders and investors wanted to maximize cash spent on operations to catalyze growth, as opposed to servicing debt or revenue share payments.

Target IRR: 15% +

Deal type: Redeemable preferred equity

Company: The company manufactures various products using recycled materials. The company had been cash flow positive for more than two years at the time of the investment, but local capital was unavailable to invest in increasing production capacity. There is no history of M&A or IPO activity in the sector in which the company operates.

Investor: The investment was led by a family office that invests globally to optimize both financial return and social and environmental impact. The other investors consisted of a European foundation and two individuals. The investor group seeks a reasonable return given the risk profile of the investment, with a targeted floor of 15% per year over 5 years.

Key innovation

Redemption incentive when investors cannot elect for redemption: The investor group initially sought to structure a redemption right at the election of the investors. They learned, however, that the law of the country under which the company was organized prohibits redemptions at the election of the investors. As an alternative, they allowed investors to mandate profits be set aside for a “redemption fund,” which can only be used for redemption initiated by the company.

Key Terms

Financial terms: Total raise of $450,000 at $775,000 pre-money valuation.

Legal structure: The terms are structured to closely approximate standard U.S. “Seed” preferred equity investment model (except for the redemption provision, which is not standard in U.S. Seed Preferred model).

Redemption: The company has the right to initiate a redemption at its election after 5 years, but the redemption is only effective if accepted by the investors. The investors have the right to require the company to set aside a reserve fund out of profits to fund a redemption. The objective with the set aside is that the company will be motivated to redeem the shares because of the restriction on the use of funds.

Redemption price: The redemption price equals the greater of (1) the equivalent of a 12% per year return and (2) the fair market value of the preferred stock at the time of redemption, as established by an independent valuation.

Special Considerations

Tax considerations: The relatively short redemption period of 5 years would normally cause concern that the IRS might recharacterize this instrument as debt rather than equity. The risk here, however, is probably very low because the redemption option requires “exercise” by both parties. Other factors may weigh in favor of equity treatment as well (e.g., otherwise “thin” capitalization). The instrument most likely avoids the “original issue discount” rules as exempt “participating preferred stock”, due to its participation in dividends and liquidation proceeds.

Other considerations: This structure would be useful in any scenario in which legal rules prohibit investor-initiated redemption and in cases in which the investors would like to control the timing and amount of any reserve that is set aside to fund a redemption.